3600+
Active Customers
500+
Businesses Joined
153%
Growth In Sales
1000+
Coupons Redeemed
About the Client
Name
A Coupon book app and local community fundraising system provider for small businesses
Industry
E-Commerce Marketplace (Deals, Coupon, Local Merchants)
Location
Canada
Business
Progressive web application to replace the traditional print coupon books for their customers
Project Overview — PWA coupon book app and local community fundraising system for small businesses
The idea was to boost local businesses and fundraising by bringing in local businesses digitally. Our client wanted to make fundraising easy through a cloud based PWA fundraising app. They wanted to develop an cloud based progressive web application to replace the traditional print coupon books for their customer with the touch free digital coupon app.
The obvious issues with traditional print coupon books are numerous. It is costly to print the books on every edition, need one or more retail outlet to sell the coupon books, thus making the sales process slow.
With PWA Coupon App, the client can offer a digital version of the coupon book with the new Progressive Web App and the Administration Portal can create campaigns and upload hundreds of coupon offers in a few minutes. Customer can simply register with their app and purchase a book and avail hundreds of offers from various local businesses across the city.
The application comes with various coupon categories for customers to buy from the app. The local businesses can also advertise through the app and gain extra mileage from the traffic they would generate from it thus boosting local economy.
The pwa coupon app also provide ease of access to the customer thus enabling more sales as customers can easily avail the digital coupon books instead of finding a retail outlet to buy them.
Solving Printing Hazard for physical coupon with a PWA based Digital Coupon purchase and Redemption platform
Traditional coupon book printing has several limitations in itself. Costing is one such limitation. Printing every edition of a coupon book is associated with huge printing cost which ultimately increases the cost for the customer to purchase the books. With PWA coupon app, one can eliminate the cost of printing and thus can offer a massive discount to customer when purchasing them.
Business problems
-
Printing coupon books are costly
Cost of printing increased the overall cost of business which can discourage some customers from buying the books.
-
Need a physical retail outlet to sell
Physical coupon book sales would mean a need for a retail outlet which might not be accessible always. Visiting retail outlets might includes cost and can slow down sales process as customer cannot order from anywhere.
-
Advertisement Cost is High
With physical print coupon books the cost of advertising is also high.
-
Post pandemic fear
Post pandemic, people want to go touch free. So digital coupon books are more preferable than physical books.
-
Slowed down local businesses
Most of the local businesses were impacted due to pandemic and local community must come up with a solution to boost local economy. People want to go touch free and hence they needed to come up a digital solution for coupon books.
Business Benefits and ROI Gained
- The solution has helped hundreds of businesses offer their customers discounts and loyalty programs.
- The solution boosts local businesses and hence local economy.
- Digital version of coupon books makes it easy for customers to manage their coupons.
- Advertising through the PWA app resulted in more footfall for local businesses.
- The platform resulted in generating good revenue for both the client and their business partners.
3600 +
Active Customers
500 +
Businesses Joined
153 %
Growth In Sales
1000 +
Coupons Redeemed
Solutions provided by DreamzTech
Digital Coupon books and PWA app
We developed a complete digital platform in PWA for digital coupon books. Both advertisers and customers can access and login to their account on the go through PWA app.
Geo Location tracking
The app can offer special discounts and offers based on a customers location from where he or she is logged in to the system.
Ease of use
Progressive Web App makes it very easy for customers to use the app for buying, sharing and gifting the coupon books.
Integrated Coupon Management Solution
The PWA coupon app comes with an integrated coupon management system where the digital coupon books can be shared, tracked, printed and even be gifted to family and friends. The coupons can be redeemed in app too.
Advertisement Module
The Coupon app has an advertisement module for local businesses to advertise to potential customers through the app. The section comes with social media integration for promotion as well. The module has also a number of templates for advertising which can be updated in real time.
Key Features
Business Management
Admin user can easily import offers from businesses partnered with them, from the back office admin portal in few minutes.
Advertisement Management
The app comes with option for small businesses to advertise through their app and web. It’s now much more easier to print advertisements from partners in the app simply by choosing an ad template. Partners pay as per the template chosen.
Progressive Web App
The application being a Progressive Web App, allows customer to add in home screen which acts as an app without having to store huge data in the device.
Digital Coupon Management
Comprehensive coupon management system, where coupons are uploaded as a digital product into different variants (city). Getting up a coupon book ready for sale is a matter of few minutes. The coupons are also printable and shareable via email or text, thus making it usable both in digital and physical form.
Category wise offers
All offers are segregated into different categories and businesses which helps customer to look for an offer they are interested in very easily.
Supporting Local Community
From every sale done from the app, a part of the amount goes to support local community fund raising.
In App Redemption
It’s a very easy to use application where customer can find an offer they are interested in and redeem the same in a click of a button.
Geo location
The app asks for access to your location and based on the location it shows the best deals and coupons to the customer.
How DreamzTech helped and ensure end-to-end solution
Requirement Gathering and Analysis
Onshore Business Analysts from DreamzTech interviewed stakeholders from client premises and gathered requirements for the project. They worked with offshore Business Analyst and Solution Architects for analyzing the business
objectives as discussed with the client.
Project Planning and Execution
The dedicated team assigned to the project analyzed the objectives of the project and the probable solutions to determine technologies to be used, database structure, data flow, and microservices. We segregated the project
into multiple phases with separate deadlines.
UAT and Deployment
Our team consisting of Project Managers, Tech Leads, Designers, Developers, and Quality Analysts worked with the client for over 5 months. The team delivered along with several new enhancements following Agile methodology for
technology implementation with continued support.
